Zelig

Zelig: The Future of Personalized Fashion Commerce with AI

Zelig is a revolutionary Virtual Try-On & Styling (VTO-S) Technology that is transforming the fashion industry. This B2B platform is designed to empower brands by putting them in charge of the shopping experience. With its patented AI technology, Zelig helps retailers convert fleeting inspiration into lasting customer loyalty. Shoppers can now co-create, save, and share their perfect looks, fostering a deeper connection with brands and driving sales.

What is Zelig?

Zelig is an AI-powered fashion platform that provides a seamless virtual try-on and styling experience. It is designed to help retailers enhance customer engagement, increase sales, and foster brand loyalty. By leveraging advanced AI algorithms, Zelig enables shoppers to create personalized looks, visualize how clothing will look on them, and share their styles with friends.

How does Zelig work?

Zelig simplifies the styling process with just a few clicks:

1. Select: Customers start by choosing a model from a diverse runway.
2. Style: They then create the perfect look using an AI recommendations engine that is informed by celebrity stylists.
3. Swap: Customers can mix-and-match items in real-time, capturing layering and garment interactions.
4. Save: Favorite looks and items can be saved in a personal closet, creating a digital footprint and unlocking valuable data.
5. Share: Shoppers can showcase their looks and inspire friends on social media platforms.

Key Features and Benefits of Zelig

• Fashion-First Approach: Zelig prioritizes style and creativity, using technology to amplify the magic of self-expression.
• Omni-Spirited Technology: The proprietary AI fit and style technology ensures a seamless and stylish omnichannel shopping experience.
• Lasting Loyalty: Zelig fosters deeper emotional connections between shoppers and their favorite brands.
• Increased Average Order Value (AOV): By transforming product pages into dynamic closets, Zelig encourages customers to mix, match, and add more items to their cart.
• Reduced Returns: Confident shoppers are less likely to return items, leading to lower return rates.
• Lower Customer Acquisition Cost (CAC): Zelig turns shoppers into brand advocates through shareable styling experiences.
• Unlocked Insights: Saved looks and engagement data provide valuable insights for refining products and personalizing marketing strategies.
• Build Loyalty: Customers keep coming back to their closet for endless outfit configurations from saved, purchased, and recommended looks.

Why Choose Zelig?

• Inspire Style, Increase Value: Zelig helps retailers turn trends into profits by lifting AOV, reducing returns, lowering CAC, unlocking insights, and building loyalty.
• Innovative Technology: Zelig's patented AI technology enhances the shopping experience, making it more engaging and personalized.
• Experienced Leadership: Zelig is led by Sandy Sholl, a seasoned luxury retail expert, and Adam Freede, a successful investor and operator.
• Strategic Advisors: Zelig benefits from the guidance of industry leaders like Michelle Lee, Kirk Posmantur, and Jeffrey Hecktman.

Real-World Impact: Press Coverage

Zelig has garnered significant attention in the press for its innovative approach to fashion commerce:

• Tech Crunch: Reported that Zelig secured $15 million in Series A funding, valuing the pre-revenue company at $100 million.
• Industry Publications: Have highlighted Zelig's ability to recreate the Clueless closet and revolutionize personal styling.

Who is Zelig for?

Zelig is ideal for:

• Fashion Retailers: Looking to enhance customer engagement and increase sales.
• Luxury Brands: Seeking to provide a personalized and immersive shopping experience.
• E-commerce Platforms: Aiming to reduce returns and lower customer acquisition costs.

Best Way to Engage Customers?

Zelig provides the best way to engage customers by:

• Offering a personalized styling experience.
• Enabling virtual try-ons.
• Providing AI-powered recommendations.
• Fostering shareable styling experiences.

How to Use Zelig?

Using Zelig is simple and intuitive:

1. Integrate the Zelig platform into your e-commerce website.
2. Customize the platform to match your brand's aesthetic.
3. Enable shoppers to create and share their personalized looks.
4. Analyze engagement data to refine your products and marketing strategies.

Conclusion

Zelig is transforming the future of fashion commerce by providing a personalized and engaging shopping experience. With its innovative AI technology, experienced leadership, and strategic advisors, Zelig is poised to help retailers thrive in the ever-evolving digital landscape. By fostering deeper connections between shoppers and brands, Zelig is not just enhancing the shopping experience; it's building lasting loyalty.