Akkio

Akkio: AI Agents Transforming Media Agencies

What is Akkio? Akkio is an AI platform designed specifically for media agencies, offering AI-powered agents that streamline campaign workflows, enhance data analysis, and improve client results. It enables media agencies to leverage the power of AI to understand their data instantly and act on it for better outcomes.

How does Akkio work? Akkio unifies all your data to drive performance across every campaign stage. Built AI-first, it offers AI-native solutions at every level, ensuring every team member can turn complex data into clear, client-ready insights. Akkio provides pre-built AI agents that can be deployed to streamline campaign tasks or custom-built agents for your clients' specific needs.

Key Features and Agents:

• Audience Agent: Instantly discover and define custom audiences. Analyze insights and refine segments for impactful campaigns. Expand audiences with one-click lookalike modeling.
• Strategy Agent: Curate a rich knowledge base for easy chat exploration. Make agency and client context accessible to the entire team. Proprietary data meets web search for a powerful research tool.
• Reporting Agent: Chat to turn data into tables, charts, and graphs in seconds. Never miss reporting SLA by automating recurring reports. Use insights to optimize performance and plan what’s next.
• Chat Explore™: Enables users to chat with their data, turning complex information into actionable insights through natural language.
• Forecasting: Predict future outcomes based on historical data, allowing for proactive decision-making and resource allocation.
• Generative Reports: Automates the creation of reports, saving time and ensuring consistency in client communications.
• Chat Data Prep™: Simplifies data preparation, allowing users to clean and transform data with ease, reducing the time spent on data wrangling.

How to use Akkio? Akkio is designed to be easy to use for every team member. Users can start by connecting their data sources, then leverage the pre-built AI agents or create custom ones to address their specific campaign needs. The platform offers a user-friendly interface and intuitive tools that make it easy to explore data, generate insights, and automate tasks.

Benefits of Using Akkio:

• Faster Audience Building: Horizon Media uses Akkio to build audiences 150x faster.
• Improved Campaign Performance: Akkio helps agencies drive standout client results by enabling them to make data-driven decisions.
• Streamlined Workflows: AI agents automate key tasks, freeing up team members to focus on more strategic activities.
• Enhanced Data Analysis: Akkio turns complex data into clear, explainable insights that can be easily shared with clients.

Why is Akkio important?

In today's fast-paced media landscape, agencies need to be able to quickly and effectively analyze data and make informed decisions. Akkio provides the tools and capabilities that agencies need to stay ahead of the curve and deliver exceptional results for their clients. By leveraging AI, Akkio empowers agencies to work smarter, faster, and more efficiently.

Customer Success:

Horizon Media, a leading media agency, partnered with Akkio to strengthen their growth platform, Blu. This collaboration delivered AI-enhanced insights, faster workflows, and a stronger competitive edge. According to Bill Koenigsberg, CEO at Horizon Media, the partnership is transforming their business and engagement model to bring clients transformative platform access.

Where can I use Akkio?

Akkio can be used across the entire campaign lifecycle, from audience discovery and strategy development to reporting and optimization. It is suitable for media agencies of all sizes and can be integrated with a variety of data sources.

How to get started with Akkio?

To get started with Akkio, visit their website and book a meeting. You can also explore their resources, including documentation and blog posts, to learn more about the platform and its capabilities.

Best way to enhance campaign performance?

The best way to enhance campaign performance is by leveraging AI-powered solutions like Akkio. By automating key tasks, providing actionable insights, and enabling data-driven decision-making, Akkio can help agencies achieve better results for their clients.

Pricing

Contact Akkio for pricing information.

Akkio's AI agents are reshaping how media agencies operate, enabling them to be more efficient, data-driven, and results-oriented. By streamlining workflows and unlocking the power of data, Akkio empowers agencies to deliver tailored impact for every client, faster than ever before.