Eyrene
Tool Overview
Eyrene is a digital merchandising platform that leverages AI-powered mobile image recognition to revolutionize in-store execution for brands and retailers. It offers real-time product recognition, price tag detection, and promo identification, even without an internet connection. This innovative technology empowers sales reps and merchandisers to conduct efficient shelf and price audits, reducing errors and saving valuable time.
Key features include a KPI engine that calculates share of shelf (SOS), on-shelf availability (OSA), and planogram compliance, providing actionable insights for field staff and detailed data for headquarters. The web portal offers complete control over field operations, while BI dashboards, powered by Microsoft PowerBI Embedded, provide data visualization without requiring extra training or licensing. With its open API and flexible integration options, Eyrene seamlessly integrates into existing IT infrastructure. Improve your retail execution, reduce costs, and drive sales with Eyrene's AI-driven digital merchandising solution.
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