KNWN
Overview of KNWN
What is KNWN?
KNWN is an AI content visibility and analytics tool designed to help brands understand and optimize their presence across various AI platforms, including ChatGPT, Claude, Gemini, and Perplexity. In an era where AI is increasingly shaping how audiences discover information, KNWN provides valuable insights into how brands are represented in AI-generated answers.
How does KNWN work?
KNWN operates by running real-world prompts through leading AI platforms and analyzing the responses. It tracks brand mentions, citations, and context, providing users with a clear picture of their brand's presence across different AI systems. The tool identifies which sources are most influential in shaping AI responses, helping brands to improve their source authority.
Here's a breakdown of how KNWN helps you:
- Track Custom Prompts: Monitor how your brand appears in AI conversations, mentions, and citations.
- Spot Topic Gaps: Identify areas where competitors have a stronger presence and turn those gaps into opportunities by creating targeted content.
- Discover Trending AI Queries: See the top AI queries driving demand in your industry and tailor your content strategy accordingly.
Key Features and Benefits
- AI Visibility Tracking: Ensures your brand appears in AI-generated answers, maximizing visibility among customers seeking help.
- Market Opportunity Identification: Uncovers untapped markets by identifying hot topics with low competition.
- Content Optimization: Helps focus content efforts by creating content that AI actually references.
- AI Presence Measurement: Tracks how often AI mentions your brand across different models, providing data to measure and improve your AI presence.
Who is KNWN for?
KNWN is valuable for a wide range of users:
- Founders: Build brand awareness in the AI-first world.
- Brand Teams: Protect and optimize brand representation.
- Marketers: Maximize reach through AI discovery.
- Content Strategists: Create AI-optimized content that performs.
How to use KNWN?
- Run a Free Scan: Get instant results to see how your brand currently appears in AI platforms.
- Track Custom Prompts: Enter specific queries to monitor how your brand is mentioned in AI conversations.
- Analyze Reports: Use the dashboard to identify topic gaps, trending queries, and measure your overall AI presence.
Why choose KNWN?
In the evolving landscape of AI search, traditional SEO methods are no longer sufficient. KNWN provides unique insights into how AI platforms perceive and represent your brand, enabling you to:
- Stay Visible in AI Search: Ensure your brand is present when customers seek help through AI.
- Capture New Markets: Identify and capitalize on emerging trends and underserved topics.
- Optimize Content Strategy: Create content that resonates with AI algorithms and provides valuable information to users.
Supported AI Platforms
KNWN supports several leading AI platforms:
- ChatGPT: The world's most popular AI assistant.
- Perplexity: An AI search engine that delivers citations.
- Gemini: Google's advanced AI for search and more.
- Claude: AI developed by Anthropic with a focus on safety.
KNWN Pricing
KNWN offers various pricing plans to fit different needs:
- Pro ($20/month): Includes a full analytics dashboard, trending queries, topic gap analysis, AI-powered content recommendations, custom prompt tracking (10 prompts), and support for 1 brand.
- Growth ($49/month): Offers the same features as Pro, but supports 2 brands and includes custom prompt tracking for up to 25 prompts.
- Scale ($99/month): Supports 5 brands and includes custom prompt tracking for up to 50 prompts, along with dedicated support.
KNWN's DualWeb Feature
KNWN also offers a DualWeb feature that creates an AI-readable version of your site. This optimized structure improves discoverability in AI answers and works alongside your existing website.
FAQ
- How does KNWN work? KNWN runs real-world prompts through top AI platforms and analyzes the responses for brand mentions, citations, and context.
- Which AI platforms do you support? Currently, KNWN tracks visibility across ChatGPT, Claude, Perplexity, and Gemini.
- How does KNWN measure visibility? KNWN simulates realistic prompts and analyzes brand mentions for frequency, sentiment, positioning, and citation type.
- What is citation analysis? Citation analysis shows which sources AI systems cite when they mention your brand.
By understanding and optimizing for AI visibility, brands can stay ahead in the evolving digital landscape and ensure they remain relevant to their target audience.
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