Marpipe
Overview of Marpipe
What is Marpipe?
Marpipe is a catalog advertising suite designed to give e-commerce brands complete control over their Dynamic Product Ads (DPA) and skyrocket their ROAS. It's an operating system for your catalog ads, helping you enrich your catalog creative, manage feeds across channels, and optimize the products you're putting ad spend behind.
Key Features:
- Enriched Catalogs: Transform your catalog ads into visually appealing and engaging creatives.
- Product Level Video: Turn every SKU into a thumb-stopping video.
- Gen AI for DPA: Generate better ad copy for every SKU at scale.
- Optimization: Automatically filter out the worst-performing products.
- Feed Management: Organize your feed and launch product ads everywhere.
Why is Marpipe important?
Raw catalog ads can be unbranded, boring, and may even promote the wrong SKUs, limiting performance and hurting your brand. Marpipe addresses these issues by providing tools to:
- Make every SKU image look like your actual ad creative.
- Ensure brand compliance across all ads.
- Dynamically test variations to improve performance.
How to use Marpipe?
- Connect your product feed: Marpipe integrates with various feed management platforms.
- Enrich your catalog: Use Marpipe's design control to create compelling visuals.
- Optimize your ads: Leverage Marpipe's AI-powered optimization features to improve ROAS.
Where can I use Marpipe?
Marpipe works with major advertising channels, including:
- Meta (Facebook & Instagram)
- Snapchat
- TikTok
Customer Reviews:
Marpipe has received positive feedback from e-commerce brands, with users reporting significant improvements in ROAS and ad performance. Many customers praise the platform's ease of use, powerful features, and responsive customer support.
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