Conveo

Conveo: Revolutionizing Market Research with AI-Powered Interviews

What is Conveo? Conveo is an innovative platform that leverages artificial intelligence to transform the qualitative research process. Designed by researchers for researchers, and for all teams who value feedback, Conveo streamlines every stage of qualitative research, from designing expert studies to interviewing real people and instantly analyzing video data.

How does Conveo work? Conveo's AI co-worker aids in designing research studies by drafting interview guides based on your company's business objectives or uploaded research briefs. This significantly reduces the time and expertise required to start interviewing. The platform enables you to launch global interviews in as little as 24 hours and run 100+ interviews in parallel, accelerating decision-making.

Key Features and Benefits:

• AI-Powered Interview Design: AI designs top-notch interview guides, making the process easier than briefing an agency.
• Rapid Deployment: Launch global interviews in 24 hours and run multiple interviews simultaneously.
• Instant Insights: Get immediate consumer insights, themes, and clips ready for sharing.
• Cost and Time Savings: Achieve 5x or more cost savings and faster iterations in your research process.
• Enhanced Participation: Participants engage freely, resulting in richer insights and higher completion rates.
• Comprehensive Analysis: The platform provides instant analysis of video interviews, uncovering key moments and themes that might otherwise stay buried.
• Compliance and Security: Conveo ensures data privacy and security, allowing you to focus on insights without compliance concerns.

Use Cases:

• Usage and Experiences: Rapidly validate digital and physical products and services with real consumer reactions at scale.
• Concept and Creative Testing: Test concepts faster with better feedback loops, validating ads, designs, products, and ideas through in-depth video interviews.
• Positioning and Awareness: Understand how people perceive your brand and messaging at scale, identifying what resonates most with your audience.
• Consumer Behavior: Uncover the true drivers behind consumer decisions, motivations, and habits through AI-powered video analysis.

Why Choose Conveo?

Conveo addresses the common challenges faced in traditional qualitative research, such as:

• Slow Recruitment and Scheduling: Conveo speeds up the process, enabling faster insights.
• Small Batch Research: The platform allows for running 100+ interviews in parallel.
• Drowning in Raw Video: Conveo provides instant analysis and highlights key moments.
• Manual Steps: AI guides you and accelerates every market research workflow.
• Compliance Concerns: Conveo is secure by default, removing blockers to insight.

Real Results from Real Conveo Users:

• CPG, Food & Beverage: Pieter Vanpaemel, Head of Insights at Edgard & Cooper, highlights how Conveo led them to choose an entirely different concept after a quant study, resulting in a better outcome for their customers.

Who is Conveo for?

Conveo is designed for fast-moving teams in demanding markets, including:

• CPG, Food & Beverage
• Finance
• Pharma
• Media & Entertainment
• Retail
• Tech
• Agencies & Consulting

It's ideal for:

• Insights teams (CMI, CX)
• Business Teams (Brand & Marketing, Product & Innovation)
• Qual and Quant researchers

How to use Conveo?

1. Share your company's business objectives or upload a research brief.
2. Let Conveo's AI co-worker draft a top-notch interview guide.
3. Launch global interviews and gather insights in days.

By automating qualitative research with AI-led interviews, Conveo helps organizations scale insights and lead the way in understanding consumer behavior. With features like AI-powered interview design, rapid deployment, and instant insights, Conveo empowers teams to make confident decisions in days.