Lantern

What is Lantern?

Lantern is an AI-powered revenue data platform designed to help revenue teams, especially those in the Global 2000, close deals faster and smarter. It eliminates the need to stitch together multiple enrichment tools, intent platforms, and automation software by unifying over 150 data sources with AI agents that automate prospect research, contact verification, and deal closing.

How does Lantern work?

Lantern operates on a three-stage process:

1. Unify: It builds a unified revenue ontology by connecting and cleaning data from various sources like CRM, enrichment tools, intent data, product usage, and support systems. This ensures that all data is accurate and available in real-time.
2. Enrich: The platform uses intelligent waterfalls and AI research to achieve 95% contact accuracy across its vast network of over 150 providers. AI research agents are also deployed to find insights that traditional data sources might miss, and real-time intent signals are captured automatically.
3. Activate: Lantern empowers users to build AI agents on this complete context, enabling them to research, verify, personalize, execute, and update more than 50 systems autonomously.

Key Features and Benefits

• Revenue Data Platform: Centralizes scattered data into a unified ontology, ensuring real-time accuracy and completeness.
• AI Agents: Automate various revenue functions, including champion tracking and intent monitoring.
• Intelligent Waterfalls: Guarantees 95% contact accuracy through a network of over 100 providers.
• Real-time Intent: Captures website visits, job changes, tech installations, and funding events instantly.
• Autonomous Execution: AI agents can call, email, book meetings, update CRM, and trigger actions across 50+ systems.
• AI Suggestions: Offers proactive recommendations for new agents, segments, and opportunities.
• Zero-Code Setup: Simplifies deployment with native integrations across various systems, ensuring enterprise-grade security and reliability.

Why choose Lantern?

• Complete Context: Provides a 360-degree view of every customer and prospect by unifying all revenue data.
• Cost Reduction: Consolidates the revenue stack, replacing multiple tools like Workato, ZoomInfo, and 6sense with a single platform.
• Rapid Deployment: Offers a fast implementation process with engineers deployed to connect systems and build the revenue ontology in weeks, not months.
• Enterprise-Grade Security: Ensures uncompromising data protection with single-tenant deployment, complete data governance, and zero-trust architecture.

Who is Lantern for?

Lantern is designed for:

• Revenue Teams in the Global 2000: Ideal for large organizations seeking to streamline their sales processes and improve deal closure rates.
• Marketing Teams: Helps in lead generation, account-based marketing, and improving overall marketing effectiveness.
• Customer Success Teams: Aids in monitoring customer health, preventing churn, and identifying upselling opportunities.
• Sales Operations: Automates data migration, workflow building, and system integration, optimizing the entire sales ecosystem.

How to use Lantern?

1. Connect Data Sources: Integrate various systems such as CRM, marketing automation, and data enrichment tools.
2. Build Revenue Ontology: Unify and clean the data to create a single, accurate view of customers and prospects.
3. Deploy AI Agents: Customize and deploy AI agents from the Agent HQ to automate specific tasks such as champion tracking and intent monitoring.
4. Activate Data: Use the AI agents to execute actions like sending emails, booking meetings, and updating CRM records.

Customer Success Stories

• Ardyce, VP Sales: Noted that Lantern had more integrations with necessary tools compared to ZoomInfo.
• Harvey, Director, Digital Growth: Reported a 6-7x return on investment within three months of using Lantern.
• Ad Tech GTM Systems Lead: Generated $7.6M in pipeline in the first 60 days.

Conclusion

Lantern emerges as a robust AI platform and growth accelerator for revenue teams. By unifying data, employing AI-driven insights, and automating key processes, Lantern empowers enterprises to achieve significant gains in efficiency, pipeline generation, and overall revenue growth. Its rapid deployment, enterprise-grade security, and comprehensive feature set make it a valuable asset for companies looking to stay ahead in today's competitive landscape.

Keywords: revenue data platform, AI sales agents, sales automation, B2B database, intent data, AI-powered insights, sales tools, lead generation, customer success.