Surface Labs
Overview of Surface Labs
What is Surface Labs?
Surface Labs is an AI-powered conversion engine designed to help businesses capture and convert more website visitors into leads and demos. It aims to improve website conversions by 30% compared to traditional lead forms by identifying and engaging with visitors that might otherwise bounce.
Key Features:
- Intelligent Lead Forms: Multi-step forms that look good, collect partial responses, and enable 1-click follow-up.
- Person-Level De-Anonymization: De-anonymization with built-in lead scoring and qualification.
- Intelligent Retargeting: Retarget qualified leads to increase ROAS and lower CPL.
- Multi-Channel Ad Orchestration: Generate conversion-optimized PPC and SEO pages automatically.
How to Use Surface Labs?
- Add the Surface Tag to your website (takes less than 5 minutes).
- Surface captures and converts visitors your forms miss.
Why is Surface Labs important?
Surface Labs helps marketing teams turn their websites into conversion machines by:
- Capturing more leads from existing website traffic.
- Improving the quality of leads through de-anonymization and lead scoring.
- Optimizing ad spend by retargeting only qualified leads.
Customer Testimonials:
- Allen Wu, President, Apex Growth: "The team at Surface Labs delivered above and beyond... The updated forms significantly increased our conversion rate and lowered our CAC."
- David Paffenholz, CEO, Juicebox: "80% of our enterprise deal flow is inbound. Surface Labs is an essential tool to ensures we capture every one of those leads."
- Thomas Stewart, CEO, Hadrius: "The team helped us run experiments with landing page forms to better qualify our inbound -- this is something we didn't have the bandwidth to do in-house and Typeform looked too unprofessional."
Where can I use Surface Labs?
Surface Labs is suitable for businesses that:
- Drive traffic to their website through ads, SEO, and social media.
- Struggle to convert website visitors into leads.
- Want to improve the efficiency of their marketing efforts.
FAQ:
- Who is Surface Labs for? Businesses seeking to improve website lead conversion.
- What are Surface Forms? Intelligent forms that collect partial responses and enable easy follow-up.
- Why are Surface forms better than my current form solution? They de-anonymize visitors and provide better lead qualification.
- How does Surface Labs de-anonymize website visitors? Details not provided in the text.
- What data sources does Surface Labs connect to? Details not provided in the text.
- How long does it take to get set up? Less than 5 minutes.
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