Notch

Notch: AI-Powered Ad Creative Platform for Enhanced Marketing

What is Notch?

Notch is an AI-powered ad creative platform designed to help marketers create high-performing animated ads quickly and efficiently. It leverages AI to transform static ads into engaging motion ads, generate innovative ad concepts, and optimize ad performance based on data-driven insights.

Key Features

• Animated Ads: Transform static ads into dynamic motion ads using proven formats.
• Breakthrough AI™: Generate novel ad concepts from data, identifying fresh USPs, formats, and hooks.
• Successor AI™: Create smart variations of winning ads before their performance declines.
• White-Labeled Share Boards: Easily share high-quality AI ads with clients for review.
• Edit in Figma or Canva: Refine AI-generated ads with final touches in Figma or Canva.
• Creative Brain: Build a complete brand model from available data to ensure ads align with your brand strategy.
• StyleGuard™: Enforce brand rules and legal guidelines automatically.

How does Notch work?

Notch works by analyzing thousands of customer signals to engineer winning ad ideas. It starts with a data model of your brand and then uses AI to create and test various ad concepts. The platform identifies what makes certain ads successful and generates smart variations to maintain performance. With features like StyleGuard™, it ensures all ads stay compliant with brand rules and legal guidelines.

How to use Notch?

1. Connect Your Data: Integrate your data sources to build a complete model of your brand.
2. Generate AI Ads: Use the AI concept builder to create fresh ad ideas.
3. Animate Static Ads: Transform existing static ads into motion ads.
4. Share and Review: Use white-labeled share boards to get client feedback.
5. Edit and Perfect: Make final touches in Figma or Canva.

Why choose Notch?

• Improved ROAS: Up to 40% increase in ROAS in 60 days.
• Cost Savings: Cheaper than hiring an external agency or designer.
• Creative Intelligence: Generate 50+ AI-crafted ad concepts weekly.
• Brand Protection: Ensure every ad stays compliant with brand rules.

Who is Notch for?

Notch is ideal for:

• Agencies: Streamline creative testing and client review processes.
• Dropshipping Businesses: Quickly generate and scale high-performing ads.
• Ecommerce Businesses: Optimize ad performance and increase revenue.
• Small Businesses: Create professional-quality ads without breaking the bank.

Case Studies

• Melting Forest: Saw an 11% increase in ROAS and a 5% decrease in cost-per-conversion using Notch.
• Voli Wellness: Impressed by Notch's ability to create, adapt, and scale high-performing ads quickly.
• Solawave: Generated over $175K in revenue from a single Notch-created ad with a 2.7 ROAS.
• Yotta: Experienced great ad concepts and on-brand creatives that scaled effectively.
• Biom: Leveraged Notch to focus on more time-intensive creative, seeing it as a complementary tool for high-growth marketing teams.
• MyDegree: Improved lead generation performance by 300% and scaled campaigns 20X effectively.
• The Blank App: Found Notch to be an autopilot solution that used to require an entire internal team.
• Madrinas: Increased CTR and ROAS by identifying a winning creative style.

Pricing

• Starter: $39/month - 300 credits/month (30 ads)
• Pro: $99/month - 1,000 credits/month (100 ads)
• Enterprise: Custom pricing - Contact Notch for details

Best way to use Notch?

To maximize the benefits of Notch, focus on:

• Data Integration: Connect all relevant data sources to provide the AI with a comprehensive understanding of your brand and customers.
• Testing Multiple Concepts: Utilize the AI to generate a wide variety of ad concepts and test them to identify the most successful approaches.
• Consistent Brand Rules: Ensure that all brand rules and legal guidelines are accurately set in StyleGuard™ to maintain brand consistency and compliance.
• Client Collaboration: Use the white-labeled share boards to facilitate efficient client reviews and feedback.

By leveraging Notch's AI capabilities and following best practices, marketers can significantly improve their ad performance, save time, and reduce costs.