20paths

20paths: Create Engaging Product Demos and Guides with AI

What is 20paths?

20paths is a browser extension designed to help you create interactive product demos and how-to guides quickly and easily. It leverages AI to automate annotations, translations, and personalization, making it an ideal tool for sales, marketing, customer success, and technical writing teams. By providing a platform to showcase your product's value and features, 20paths helps drive engagement, conversions, and customer satisfaction.

How does 20paths work?

20paths simplifies the demo creation process by allowing users to capture their product workflow, customize it with AI-powered features, and share it across various channels. Here’s a breakdown of how it works:

1. Capture: Click through your product and instantly create a demo with highlights and annotations.
2. Customize: Tailor your demo with chapters, branching, CTAs, and AI translations. Personalize it further with dynamic names and variables.
3. Share: Embed the demo on your website, share it in sales cycles, send it in email campaigns, or add it to help centers.

Key Features of 20paths

• AI-Powered Assistance:
  • Automatic Text Annotations: Generates text annotations automatically.
  • AI Translations: Translates your demo into 12+ languages.
• Personalization:
  • Dynamic Company & User Names: Personalize demos with dynamic names.
  • Branching: Create branched scenarios to cater to different user paths.
  • Intro and CTAs: Engage users with inviting intros and finish with clear calls to action.
• Customization:
  • Highlight & Hotspot Styles: Customize highlights and hotspots to match your branding.
  • Custom Branding: Add your own branding elements to the demo.
  • Blur, Zoom & Pan: Redact sensitive information and focus on key areas.
• Sharing and Embedding:
  • Share Anywhere: Share the demo as a link or embed it anywhere.
  • Embed Anywhere: Embed the demo on help centers, websites, and social media platforms.
• Analytics:
  • Deep Insightful Analytics: Gain insights into demo effectiveness, engagement, and conversion rates.

Use Cases

• Growth Marketing (PLG): Convert website visitors into customers with product walkthroughs.
• Customer Success: Drive product adoption and user retention with interactive self-learn guides.
• Product Marketing: Share compelling product demos to keep customers informed and interested.
• Sales: Quicken sales cycles with demo leave-behinds and gather interest with deep analytics.

Why Choose 20paths?

• Increased Productivity: Automate demo creation and translation processes, saving time and resources.
• Improved Engagement: Create interactive and personalized demos that capture and maintain user attention.
• Higher Conversion Rates: Showcase your product's value and features to drive conversions.
• Enhanced Customer Satisfaction: Provide self-help resources that empower users to learn and succeed with your product.

Who is 20paths for?

20paths is suitable for:

• Sales Teams: To create compelling demo leave-behinds and accelerate the sales cycle.
• Marketing Teams: To convert website visitors into customers with product walkthroughs.
• Customer Success Teams: To drive product adoption and reduce churn with self-help guides.
• Technical Writers: To create documentation and how-to guides quickly and easily.

How to use 20paths?

1. Install the 20paths browser extension.
2. Navigate to the product you want to demo.
3. Click through the desired workflow to capture the demo.
4. Customize the demo with AI-powered annotations, translations, and personalization.
5. Share the demo via a link or embed it on your website or other platforms.

Best way to showcase product demos?

• Personalize the demo: Use dynamic names and variables to create a personalized experience for each user.
• Add interactive elements: Use chapters, branching, and CTAs to engage users and guide them through the demo.
• Use high-quality visuals: Use clear and concise highlights and hotspots to draw attention to key features.
• Optimize for different devices: Ensure that your demo looks and functions well on all devices.
• Track analytics: Use analytics to gain insights into demo effectiveness and make data-driven improvements.

Frequently Asked Questions

• What is an interactive product demo? An interactive product demo is a guided tour of your product that allows users to explore its features and functionality in a hands-on way.
• In what ways are companies using interactive product demos? Companies use interactive product demos to showcase their products, onboard new users, and drive sales.
• How can I create my own interactive product demo? You can create your own interactive product demo using tools like 20paths.
• What are the most popular Use Cases for Interactive Product Demos? Common use cases include sales demos, product walkthroughs, and customer onboarding.
• What defines an effective interactive product demo? An effective interactive product demo is engaging, informative, and easy to use.
• How do you measure the effectiveness of a product demo? You can measure the effectiveness of a product demo by tracking metrics like views, engagement, and conversion rates.

By leveraging AI and providing a comprehensive suite of features, 20paths empowers businesses to create engaging, informative, and effective product demos and guides, ultimately driving growth and customer satisfaction. Whether you're in sales, marketing, customer success, or technical writing, 20paths can help you showcase your product's value and features in a compelling and interactive way.