Riskified
Overview of Riskified
Riskified: AI-Powered Fraud Prevention for Ecommerce Growth
What is Riskified? Riskified is an AI-powered fraud management and risk intelligence platform designed to help ecommerce businesses maximize revenue, prevent fraud, and enhance customer experience. It provides a comprehensive suite of solutions that leverage machine learning and a vast merchant network to detect and prevent fraudulent transactions, policy abuse, and account takeovers.
How does Riskified work? Riskified utilizes a combination of human ingenuity and AI-powered scale to provide accountable fraud management. Here's how it works:
- Adaptive Checkout: Dynamically adapts the shopping journey for each customer, providing the best opportunity for conversion while minimizing fraud risk.
- Chargeback Guarantee: Offers guaranteed performance in preventing fraud and lifting revenue by shifting the liability for fraudulent chargebacks to Riskified.
- Policy Protect: Prevents abuse of refunds, promotions, and reseller activities while maintaining an excellent shopping experience for legitimate customers.
- Dispute Resolve: Simplifies chargeback management with a single, smart platform to fight chargebacks and recover revenue.
- Account Secure: Protects customer accounts from account takeovers, building trust and ensuring customer safety.
Key Features and Benefits:
- Increased Approval Rates: Empowers fraud teams to grow approval rates by 4-8 percentage points using ecommerce expertise, machine learning, and automation.
- Precise Decisioning: Detects fraud 2-3 times better than competitors through the use of 480+ data attributes drawn from a vast, global merchant network.
- Reduced Chargebacks: Helps decrease chargebacks by up to 70%, as highlighted in the Finish Line case study.
- Decreased Manual Review: Reduces the need for manual review of orders by as much as 20%, as seen in the Rue Gilt Groupe case study.
- Increased Transaction Success: Improves transaction success rates by up to 1.5%, as demonstrated in the Gametime case study.
- Expansion into New Markets: Provides the confidence to move into new markets, verticals, and products without extensive historical data, as highlighted in the Booking.com testimonial.
Use Cases and Industries:
Riskified serves a variety of industries, including:
- Digital Goods
- Retail
- Luxury Fashion
- Travel
- Athletic & Outdoors
Why is Riskified Important?
In today's ecommerce landscape, fraud prevention is critical for maintaining profitability and customer trust. Riskified helps businesses:
- Maximize Revenue: By approving more legitimate orders and reducing false declines.
- Reduce Costs: By minimizing chargebacks, manual reviews, and operational overhead.
- Enhance Customer Experience: By providing a seamless and secure shopping experience.
- Scale Efficiently: By automating fraud management processes and providing access to a vast network of data and expertise.
What Problems Does Riskified Solve?
Riskified addresses several key challenges faced by ecommerce businesses:
- High Chargeback Rates: Riskified's Chargeback Guarantee shifts the liability for fraudulent chargebacks, reducing financial losses.
- False Declines: Riskified's AI-powered platform accurately identifies fraudulent transactions, minimizing the number of legitimate orders that are incorrectly declined.
- Policy Abuse: Riskified's Policy Protect solution prevents abuse of refunds, promotions, and reseller activities, protecting revenue and brand reputation.
- Account Takeovers: Riskified's Account Secure solution protects customer accounts from unauthorized access, preventing fraud and maintaining customer trust.
Conclusion
Riskified is a leading AI-powered fraud management platform that empowers ecommerce businesses to grow revenue, reduce costs, and enhance customer experience. With its comprehensive suite of solutions and guaranteed performance, Riskified provides a valuable tool for navigating the complex landscape of online fraud prevention.
Where can I learn more about Riskified?
Visit the Riskified website to explore their solutions, read case studies, and learn more about how they can help your business combat fraud and drive growth.
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